Indianapolis & Ft. Wayne, Indiana
260-602-8043
Taylor@HowenstineDesigns.com
Howenstine Designs is a sports brand strategy and identity design studio that helps sports performance facilities fill their facility with the right athletes by creating a playbook to execute and manage their brand.
Business is built on the architecture, identity, and associations of the brand, brand is what implies values. Serves as the guiding light for every strategic decision a firm makes. Anyone tasked with static decision-making must be fluent in the frameworks and concepts of brand strategy.
3 Steps to Winning
Differentiate from Competition
Relevant to Customers
Sustainable - Stay on Top
What to expect
Branding is like working out, you are in pain and sore from the investment but if you are disciplined and smart you will see greater results. You will become bigger, faster, and stronger than competitors, have greater returns, more attractive to customers and it gets easier. Your stronger because you invested in what is the greatest value creator over the last 50 years and that is the intangible association surrounded around a group of products and services that resided in the heart, the brand.
Serve as a touchstone for the organization to refer to for all strategic decisions and capital allocations.
Serve as an internal guiding light helping understand the type of communications, distributions, and how you behave and allocate capital so that every man and woman is growing in the same direction, the whole is greater than the sum of its parts.
Frameworks and models to develop the strongest brand you can by unlocking margins, market share, and stakeholder value.
Brand is Latin for margin. Improve your margin with branding creating higher perceived value.
Free
Monthly/Quarterly Consulting
Yearly Brand Audit
Benifits
Increased Market Share
Increased Margins
Easy Decision Making
Organization moving in one direction
High Quality Creative
Differentiated from Competition
Teamwork
Our process consists of a collaborative in-person workshop which takes your expertise and develops it into digestible information for your customers.
Brand Practitioner
We diagnose before we prescribe. As experts in the sports branding and design field, we have developed a process to uncover the real issues in your company.
Fundamentals
Scaffolding - The process is built in a way which builds up to a final deliverable. You will sign off at each step to assure you are getting exactly what you want. No grand reveals or surprises.
Shupe Rehab and Performance
What they say